Books Recommended by Bogdan Iordache

A slightly more complicated anthropology book which pleads the idea that the development of human society and domination of Eurasian societies was mostly determined by environmental factors (geographical, biological, etc.). It's an excellent written book and, while I don't necessarily agree with it, I find it to be very explanatory about how the humans have colonised Earth, the development of agriculture and the rise of the first societies.

Patti Smith is a poet and singer, mostly known for her debut album, ""Horses"", said to mark the beginning of punk music. I read the book after seeing Patti perform live a couple of years ago, and it was amazing. As a tech founder / investor, the vast majority of my friends are also people involved in the technology world. We have the same problems, the same points of view, you basically live in a bubble which narrows a lot your understanding of other people. Yet Patti wrote about her artistic beginnings and she described such a different world - the early '70s in New York, the emerging punk scene around CBGB, and Andy Warhol's entourage. The book is so candid about those people's values and choices is almost disturbing. Loved it.

If you have to read just one business book to understand the global corporate world we live in today, I think this is it. And I think Bill Gates said this first. Alfred P. Sloan was the CEO of General Motors in its early beginnings, and he went through all the stages of the growth, going bust, growth and then consolidation of the beginning (when some companies were creating mechanical horses - no kidding) to the '60s, when he retired.

One specific book that had a big impact on me when I was young and studying in France was "An autobiography" by David Ogilvy. Turns out this guy was a successful chef at 20, and a loser at 25, and again a successful person at 30 and then a loser at 35, and then he founded "Ogilvy & Mather" and became successful again at 40.

It's a short book, I read it in one night. Turns out, doing things your way may be difficult sometimes, but if you keep doing what you think is right and learn from your mistakes and successes, everything will be alright in the end. I was wondering whether to stay in France and settle for a developer job (though I did not like programming very much) or return to Romania and start something on my own (I did not know what exactly). I made the right decision to return.

My favourite book is "On the road" by Jack Kerouac. Apart from being probably one of the best well written books in the world, I appreciate Kerouac's philosophy to dedicate himself entirely to what was important to him, something that I have applied in my life as much as possible. I've simplified my life in many ways, and stay focused on what I think it's really important. For Jack it was the experimentation of life with friends, drinks and jazz, and the dedication he put into it is simply transformative. For me it is a very different mix, though, but doing things your way will make your life meaningful and unique. Obviously, first of all you have to decide what is important for you, that's a process in itself.

Also, I loved the "own less, live more" approach he took at life. I don't plan to be a bum, but even if someday I will own billions of dollars I don't want to worry about a yacht in some harbour, I find it meaningless. But I know that's also a trait of our generation, to pay for experience and not for ownership.