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The Amazing Journey of a Marketer: Irina Nica [Podcast Interview]

Mrz 08, 2018 | Posted by Cristina in Podcast

FreeBusy Scheduling App ist der einfachste Weg Planen Sie Meetings automatisch über Zeitzonen und mehrere Gruppen hinweg. Klicken Sie hier, um herauszufinden, warum!.

Before listening to today’s podcast episode/interview, you might want to stop from whatever you’re currently doing and grab a pen and a notebook. Your mind will be intellectually stimulated like crazy and you’ll have TONS of interesting things you’ll want to remember. Multitasking is not an option.

Irina Nika‘s a driven marketer, specialized in influencer campaigns, content and SEO.

I had the chance to meet and work with her in the summer of 2015, when we were both living in Romania, our home country. Back then, she was a Product Marketing Manager at SEO Monitor, an award-winning SEO company used by digital marketers all over the world.

In the meantime, Irina moved on to different challenges: she now lives in Dublin, Ireland, where she works as a Senior Marketing Manager at Hubspot.

Here are just a few of the subjects we discussed in this episode:

  • Influencer marketing: to whom is it addressed? When and how should brands and agencies work with influencers? And how could it kill a business?
  • Dealing with family’s approval in your career path & why your relationship might get closer as distance grows.
  • ‘Just in time’ mental model & why worrying about challenges ahead of time is pointless.
  • And, of course, books –

Notebook and pen ready? Get set… Play!

Erwähnt in dieser Folge:

Here’s where you can follow or contact Irina:

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