Best Customer Service Books: Improve the Best Selling Tool You Have
Offering great customer service is key to running a successful business. If your customers have a great experience with your organization, more often than not, they will be happy to become a loyal customer as well as recommend you to others.
Digitalization has allowed customers to be much more proactive than ever. They have more control over their purchasing experience, and often conduct research before making a purchase. They are also quick to share their experiences with others, such as on social media outlets and review pages, should it not meet their expectations.
As the customer’s role in the purchasing process changes, so too must your business, adapting and ever-evolving to ensure that your customer’s experience is a good one. Modern technology is also changing the way in which we connect with our customers, and it’s important to keep up with the ways in which people want to connect with you.
Offer a More Personal Experience
These days, more often than not, customers want to be treated more personally. They want to feel like they’re more than just another customer. They also want to buy from people, rather than a faceless organization. This means that it’s important to establish a level of familiarity, as early as possible, in order to achieve this more personal connection.
Your “About Us” page on your website is a fantastic opportunity in which you can convey your company’s ethos and best practices. The opportunities for your customers to contact you should also be varied, offering your potential clients multiple ways in which they can get in touch with you.
We spoke to some of the industry’s top professionals to put together a reading list of the best customer service books for you to improve your skills and practices. These recently published books come highly recommended for those who want to stay ahead of the game in customer service.
Best Customer Service Books
Amaze Every Customer Every Time: 52 Tools for Delivering the Most Amazing Customer Service on the Planet
The Nordstrom Way to Customer Service Excellence: The Handbook For Becoming the “Nordstrom” of Your Industry
The Service Culture Handbook: A Step-by-Step Guide to Getting Your Employees Obsessed with Customer Service
Uplifting Service: The Proven Path to Delighting Your Customers, Colleagues, and Everyone Else You Meet
Uplifting Service gets to the bottom of what every great business should be, and then uplifts it. Ron's message is timely and the architecture he provides for building a service culture is timeless. This is a necessary book for every business.
This book lays out a framework to help any startup brainstorm ways to gain more customer traction.
Uncontainable: How Passion, Commitment, and Conscious Capitalism Built a Business Where Everyone Thrives
Comment faire des produits incroyables. Super amusant à lire aussi.
La nouvelle vente de base de puissance : maîtrisez la politique, créez une valeur inattendue et des marges plus élevées, et déjouez la concurrence
Power Base Selling a été le guide le plus pragmatique et le plus efficace de ma carrière dans les services professionnels. Le nouveau concept de valeur inattendue de Jim et Ryan est fondamental pour différencier votre produit et défendre vos marges.
If You’re Not First, You’re Last: Sales Strategies to Dominate Your Market and Beat Your Competition
Au fil des ans, il a [Tony Hsieh] recommandé plus de 20 livres sur les affaires, y compris le sien, le best-seller Delivering Happiness de 2010 et vous pouvez toujours trouver ce qu'il lit actuellement sur son bureau encombré. Commencez par Pourquoi est parmi ces titres.