AnneMarie Schindler, Founder of Small Wins Consulting, about the Books that Shaped Her Core Values
AnneMarie Rickes Schindler is a consultant, Founder and Principal of Small Wins Consulting. Her background blends business school with a broad range of experience in development, entrepreneurship and marketing.
What AnneMarie values most is honest communication, the space to lead authentically, and has an appreciation for analysis and continuous improvement.
Through Small Wins Consulting, she sparks non-profits into thoughtful, informed action that delivers financial results. The company is specialized in leading strategic and operational planning meetings, building and implementing complex fundraising plans, and coaching development professionals.
AnneMarie worked with The LIVESTRONG Foundation, American Association of Cancer Research, Lilly Oncology, Autism Speaks, Fight Colorectal Cancer, and many others.
Together with her husband, she also owns and operates two CrossFit gyms located in Central Texas.
From our book-talk you`ll find out more about books that had an impact on AnneMarie, helped define her core values, and gave perspective on how business affects a couple.
Thanks, Ashley, for introducing us!
What’s your favorite book and why? Business and non-business, if possible.Most of the books I read are business related (I`m sure that says something about me) but my favorite non-business book is The Art of Racing in the Rain by Garth Stein. I never had a pet growing up. Then, I decided to make a cross-country move and get my first dog. Someone recommended the book to me in my early days of pet parenthood and it gave me a perspective I was really lacking. Years later, I still reflect on its creativity, perspective, and how it captures the arch of life. My favorite business book is Leaders Eat Last by Simon Sinek. We`ll get to `why` in question 2.
Was there a moment, specifically, when something you read in a book helped you? Can you tell me about it?I picked up Leaders Eat Last when I was going through a lot of transition at work. Our organization had experienced a significant scandal; the leadership team which I really respected was turning over; my direct boss and mentor was leaving; And I was still charged with managing one of the bigger teams in the organization. I would read this quote over and over again to guide my everyday, "the true price of leadership is the willingness to place the needs of others above your own. Great leaders truly care about those they are privileged to lead and understand that the true cost of the leadership privilege comes at the expense of self-interest." It grounded me in what was important and when I made it a core value for myself, I was easy to use that as a benchmark for myself and influence my team to operate at a higher standard.
What books had the biggest impact on you? (perhaps changed the way you see things, dramatically changed your career path)For a long time, I didn`t see myself as an entrepreneur. I worked for an organization where I felt fulfilled, loved the work I got to do, and was amazed by who I got to do it with. Then five years ago, my husband started our first gym and I began to see behind the curtain of entrepreneurship. I stumbled upon Startup Life by Brad Feld and Amy Batchelor, it gave me great perspective on how to support my husband, how business affects a couple on multiple levels, and how we could evolve our roles and relationship. The second book that was supremely impactful on me was Leap by Tess Vigeland. I was in a role, at a new company, that I knew wasn`t a fit and my podcast listening started to skyrocket. It was like I was being "followed" by Tess Vigeland, as she made her rounds to talk about her new book, on just about every podcast I subscribed to. Not only was the book a helpful look inside someone else`s journey into entrepreneurship and career-change, but it really helped me reflect on how I defined success and self-worth.
What books would you recommend to youngsters interested in your professional path? Why? (no number limit here)My recommendations, almost regardless of career path are:
- Rework - by David Heinemeier Hansson and Jason Fried
- Daring Greatly - by Brene Brown
- The Obstacle is the Way - by Ryan Holiday
- The Five Dysfunctions of a Team - by Patrick Lencioni
- Sacred Hoops - by Phil Jackson