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Este livro tem 5 recomendações

Michael Dell (CEO/Dell)

Downes e Nunes fornecem algumas orientações instigantes para as empresas existentes sobre como competir, inovar e vencer neste novo mundo da startup disruptiva.

Dick Costolo (CEO & Co-Founder/Chorus; Mentor/Index Ventures)

Everything you need from business school in one very direct book. Big Bang Disruption elegantly and simply identifies why innovation happens in some new companies and how you can embrace and harness this new way of thinking.

Paul Polman (CEO/Unilever)

A fascinating insight. Read this book quickly because the rules of the innovation game change overnight in this brave new world set out by the authors.

Kandy Anand (CEO/Molson Coors International)

Big bangs are everywhere and are happening faster each year and with bigger impact. People in every industry would be well advised to follow the unconventional strategies outlined in this book. Big Bang Disruption got my company energized to innovate ahead of the curve and drive change rather than become victims.

Gary Shapiro (CEO/Consumer Electronics Assiciation)

Wow! Big Bang Disruption beautifully captures how technology has changed the speed and cycle of innovation. It is a primer on dizzying change in many industries and a strategy manual for any entrepreneur or CEO who must understand disruptive innovation to survive and prosper. A compelling must-read!

Descrição da Amazônia

It used to take years or even decades for disruptive innovations to dethrone dominant products and services. But now any business can be devastated virtually overnight by something better and cheaper. How can executives protect themselves and harness the power of Big Bang Disruption?

Just a few years ago, drivers happily spent more than $200 for a GPS unit. But as smartphones exploded in popularity, free navigation apps exceeded the performance of stand-alone devices. Eighteen months after the debut of the navigation apps, leading GPS manufacturers had lost 85 percent of their market value.

Consumer electronics and computer makers have long struggled in a world of exponential technology improvements and short product life spans. But until recently, hotels, taxi services, doctors, and energy companies had little to fear from the information revolution.

Those days are gone forever. Software-based products are replacing physical goods. And every service provider must compete with cloud-based tools that offer customers a better way to interact.

Today, start-ups with minimal experience and no capital can unravel your strategy before you even begin to grasp what’s happening. Never mind the “innovator’s dilemma”—this is the innovator’s disaster. And it’s happening in nearly every industry.

Worse, Big Bang Disruptors may not even see you as competition. They don’t share your approach to customer service, and they’re not sizing up your product line to offer better prices. You may simply be collateral damage in their efforts to win completely different markets.

The good news is that any business can master the strategy of the start-ups. Larry Downes and Paul Nunes analyze the origins, economics, and anatomy of Big Bang Disruption. They identify four key stages of the new innovation life cycle, helping you spot potential disruptors in time. And they offer twelve rules for defending your markets, launching disruptors of your own, and getting out while there’s still time.

Based on extensive research by the Accenture Institute for High Performance and in-depth interviews with entrepreneurs, investors, and executives from more than thirty industries, Big Bang Disruption will arm you with strategies and insights to thrive in this brave new world.

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Veja mais livros recomendados por

Michael Dell, Dick Costolo, Paul Polman, Kandy Anand, Gary Shapiro

Veja mais livros escritos por

Larry Downes, Paulo Nunes

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