
About the book
Business columnist Kelly Hoey rejects the picture of networking as dull cocktail parties and collecting LinkedIn contacts, and offers a method for building real relationships in a world run on social media. She shows how to form lasting, mutually useful connections with every social tool available, and how to draw on them to land a job, win a client or crowdfund a venture. Her advice covers matching in-person networking to online outreach, avoiding pointless coffee meetings, turning private conversations into business opportunities and staying focused enough to escape FOMO. Infographics and flowcharts illustrate the argument that small changes in routine, generosity and goal-driven effort make the difference.
Miracle Olatunji, founder of OpportuniMe, called it the most practical guide they had read on making meaningful connections in a digital world, saying it changed how they approach networking.
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This book has 1 recommendation
Miracle Olatunji (Founder & CEO/OpportuniMe)
This is the most practical book I’ve read about creating meaningful connections in our hyperconnected, digital world. It’s filled with proven strategies, real-world examples, and actionable advice. It breaks down the widespread misconceptions about networking. Particularly, as a young professional, this book fundamentally changed and significantly improved how I approach ‘networking’ or as Kelly Hoey puts it: “every human interaction.
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