About the book
The story of TOMS and its One for One model anchors Blake Mycoskie's case that profit, passion and purpose need not compete. Mycoskie, also known as a contestant on The Amazing Race, built one of the fastest-growing shoe companies without having made shoes, studied fashion or worked in retail. He sets TOMS beside lessons from charity: water, TerraCycle, method and FEED Projects, drawing on interviews with leaders of nonprofits and corporations. The book lays out six keys for changing a life or business, among them finding a core story, being resourceful without resources, overcoming fear and doubt, and building giving into daily life. It became a New York Times business best seller.
OpportuniMe founder Miracle Olatunji named it a favorite and one of the first business books Olatunji read about the social enterprise model.
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This book has 1 recommendation
Miracle Olatunji (Founder & CEO/OpportuniMe)
One of my favorite books is Start Something That Matters by Blake Mycoskie. It was one of the first business books I read about the social enterprise business model.
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