What to Say When You Talk to Your Self

Shad Helmstetter's self-help guide targets the inner talk most people keep up without noticing, which he argues is largely negative, counterproductive and damaging to their chances of a fulfilled, successful life. His method rests on five levels of self-talk, among them Negative Acceptance, Decision to Change and Universal Affirmation. The aim is to undo the damage done by negative self-talk, replace it with a more positive and optimistic outlook, and set off improvement across every area of life. An updated edition adds new material for the twenty-first century.

Andrew Elliott, founder of GoDesignerGo, recommended it for managing stress, setbacks and positivity, noting that starting a business is full of the first two and that the skill helps well beyond business.