Win Bigly: Persuasion in a World Where Facts Don't Matter - cover

Win Bigly

Persuasion in a World Where Facts Don’t Matter

By Scott Adams

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This book has 1 recommendation

Aaron Watson (CEO/PiperCreative)

This one’s going to be controversial. Adams, the creator of Dilbert, was one of the first commentators to come out and predict that Trump would win the 2016 presidential election.

How’d he do that? By viewing the world through his Persuasion Filter. This reframing of how humans interact, the world works, and why Trump won was fascinating. It’s already starting to influence the way that I write. Check it out.

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