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This book has 2 recommendations

Maria Popova (Founder/BrainPickings.org)

Lisa Congdon has managed to debunk the outdated and toxic notion that making money and making art are diametrically opposed outcomes, attaining one of which invariably compromises the other-a primary source of crippling self-consciousness. She equips emerging artists with the necessary tools-from the psychological to the practical-for defining success by their own standards, then attaining it on their own terms.

Debbie Millman (President/Sterling Brands)

Art, Inc. is a revelation. At long last, there is a resource to help creative people articulate their aesthetic values, successfully brand their business, and manage their artist's income. Congdon insightfully reveals everything it takes to create, build, and sustain a sound, strategic, profitable practice. If you are just entering the field, growing a young business, or nurturing a seasoned career, you will be inspired and motivated by this brilliant new book by one of today's most successful artists.

Amazon description

You don't have to starve to be an artist. Build a career doing what you love. In this practical guide, professional artist Lisa Congdon reveals the many ways you can earn a living by making art—through illustration, licensing, fine art sales, print sales, teaching, and beyond. Including industry advice from such successful art-world pros as Nikki McClure, Mark Hearld, Paula Scher, and more, Art, Inc. will equip you with the tools—and the confidence—to turn your passion into a profitable business.

LEARN HOW TO:

  • Set actionable goals
  • Diversify your income
  • Manage your bookkeeping
  • Copyright your work
  • Promote with social media
  • Build a standout website
  • Exhibit with galleries
  • Sell and price your work
  • License your art
  • Acquire an agent
  • And much more

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Maria Popova, Debbie Millman

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Lisa Congdon

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