Books Recommended by Kai Yeo
Read the interview: Kai Yeo
2 books recommended by Kai Yeo
Let My People Go Surfing: The Education of a Reluctant Businessman–Including 10 More Years of Business Unusual
I like that it is as much a pleasure to read, as it is inspiring for the work that I am doing now as the Design Lead for Hutan Tropical, an outdoor equipment and clothing brand that I started with a friend. So I guess… Read the full quote
I like that it is as much a pleasure to read, as it is inspiring for the work that I am doing now as the Design Lead for Hutan Tropical, an outdoor equipment and clothing brand that I started with a friend. So I guess that ticks both ‘business’ and ‘non-business’ boxes for me.
Yvon’s the founder of Patagonia, legendary climber, businessman and environmentalist. The book’s original intent was to be a philosophical manual for the employees of Patagonia but it has so much relevance and inspiration for what I am doing now in building Hutan as a responsible outdoor equipment company. Yvon has set a minimum standard for what everyone who is new to the industry should aspire to.
Restaurant Man
“Restaurant Man” by Joe Bastianich has a lot of street wisdom. A line in the book stuck — “it’s better to stay lukewarm for twenty years than hot for six months“. It sounded counter-intuitive but for the first restaurant he wanted to build, Bastianich decided… Read the full quote
“Restaurant Man” by Joe Bastianich has a lot of street wisdom. A line in the book stuck — “it’s better to stay lukewarm for twenty years than hot for six months“. It sounded counter-intuitive but for the first restaurant he wanted to build, Bastianich decided early on he wasn’t going to have a trendy restaurant fizzle out in a few months. Being consistently good made far better business sense.