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Books Recommended by Steven Stokes
Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders
Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders
by
Adam Morgan
The Halo Effect: … and the Eight Other Business Delusions That Deceive Managers
The Halo Effect: … and the Eight Other Business Delusions That Deceive Managers
by
Phil Rosenzweig
