About the book
A strong personal brand is central to entrepreneurial success, Gary Vaynerchuk argued in his earlier book Crush It, and here he explains why he thinks that matters even more now. He looks at what has changed since then and which principles still hold, and he collects stories from dozens of influencers and entrepreneurs who turned away from a predictable corporate career to build businesses and personal brands. The book offers a platform-by-platform breakdown that takes in YouTube, Twitter, Instagram, Facebook, Snapchat and Pinterest, podcast outlets such as iTunes and Spotify, and newer apps like Musical.ly. The advice mixes theory with tactics, and experienced readers get lesser-known nuances and tweaks to familiar strategies.
Casey Neistat, founder of 368 Creative Space, congratulated his friend Gary Vaynerchuk on its release and urged people to pick up a copy.
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This book has 2 recommendations
Casey Neistat (Founder/368 Creative Space)
so much congrats to my friend @garyvee on the release of his new book. out now! do yourself a favor a pick up a copy
Julian Samarjiev (Founder/DULO)
I hope to build to that "winner's mindset" I talked about (e.g. the success stories in the book), as well as practical and tactical advice on how to leverage modern digital platforms to build a business.
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Casey Neistat, Julian Samarjiev


