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This book has 4 recommendations
Robert Katai (Founder/Instagramology)Buy Malcolm Gladwell’s book “David and Goliath” and read the interesting stories about how the Davids of that moments have defeated the Goliaths.
Scott Keyes (Co-Founder/Scott's Cheap Flights)Other than How To Win Friends And Influence People and Daily Rituals (for the reasons outlined above), I would recommend reading both Malcolm Gladwell’s collection, everything from Tipping Point to David & Goliath, and Michael Lewis’ as well, from Moneyball to The Blind Side. Irrespective of content, both are wonderful writers who use stories in effortless, compelling ways to make larger points. It’s something that can and should be emulated by everyone, not just writers.
Cat Williams-Treloar (Founder/Humanisation)The books that I've talked the most about with friends and colleagues over the years are the Malcolm Gladwell series of novels. Glorious stories that mix science, behaviours and insight. You can't go wrong with the "The Tipping Point", "Outliers", "Blink" or "David & Goliath".
Catalina Penciu (Food Styling and Photography Blogger)Business-wise, my goal for this year is to improve my collection and my mindset, but my favorite so far has been David and Goliath by Malcolm Gladwell.
Three thousand years ago on a battlefield in ancient Palestine, a shepherd boy felled a mighty warrior with nothing more than a pebble and a sling-and ever since, the names of David and Goliath have stood for battles between underdogs and giants. David's victory was improbable and miraculous. He shouldn't have won.
Or should he?
In DAVID AND GOLIATH, Malcolm Gladwell challenges how we think about obstacles and disadvantages, offering a new interpretation of what it means to be discriminated against, suffer from a disability, lose a parent, attend a mediocre school, or endure any number of other apparent setbacks.
In the tradition of Gladwell's previous bestsellers-The Tipping Point, Blink, Outliers and What the Dog Saw-DAVID AND GOLIATH draws upon history, psychology and powerful story-telling to reshape the way we think of the world around us.