Books Recommended by Cat Williams-Treloar
Read the interview: Cat Williams-Treloar
In Cat Williams-Treloar’s words:
The books that I've talked the most about with friends and colleagues over the years are the Malcolm Gladwell series of novels. Glorious stories that mix science, behaviours and insight. You can't go wrong with the "The Tipping Point", "Outliers", "Blink" or "David & Goliath".
18 books recommended by Cat Williams-Treloar
Winning the Story Wars: Why Those Who Tell (and Live) the Best Stories Will Rule the Future
by Jonah Sachs
Jonah Sachs "Winning the Story Wars" - without a great story you've got nothing. We are rediscovering this as Marketers that stories win a noisy, digital world. Jonah does an excellent job of laying out all the steps you need to tell a compelling story.
Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days
by Jake Knapp, John Zeratsky, Braden Kowitz
Jake Knapp, John Zeratsky & Braden Kowitz "Sprint" - the go-to guide on how to sprint. You may not follow everything to the tee, but it's simple, clean and full of great examples of how to move fast with structure.
The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google
Scott Galloway "The four" - because that's where the Marketing world is. I like the book for its honesty.
Braving the Wilderness: The Quest for True Belonging and the Courage to Stand Alone
by Brene Brown
This year when I read "Braving the Wilderness" by Brene Brown it had a tremendous impact on how I behaved as an entrepreneur. Coming from a corporate world where it's about the brand to a startup world where it's a brand with your face was scary. Brene Brown helped with my confidence.
Hegarty on Advertising: Turning Intelligence into Magic
by John Hegarty
John Hegarty with his self-titled "Hegarty on Advertising. Turning Intelligence into Magic". I laughed and laughed my way through the ups and downs of a legend.
To Sell Is Human: The Surprising Truth About Moving Others
by Daniel Pink
Daniel Pink "To Sell is Human" - describes selling as a way to move and serve people along the journey. It's packed full of examples, science and experiments in an easily digestible form.
Wool
by Hugh Howey
I loved the Hugh Howey "Silo" trilogy. An epic science fiction story about the above ground world coming to an end and the remaining society living underground in Wool Silos. Makes me shiver thinking about what could happen in the future. It's an intense set.
Artemis
by Andy Weir
I loved the Hugh Howey "Silo" trilogy. An epic science fiction story about the above ground world coming to an end and the remaining society living underground in Wool Silos. Makes me shiver thinking about what could happen in the future. It's an intense set. More recently, "Artemis" by Andy Weir will give you the same feeling but in Space.
Crazy Rich Asians
by Kevin Kwan
A couple of years after moving to Singapore I read Kevin Kwan's first book "Crazy Rich Asians". I've never laughed so much in my life and have been an advocate of the entire series. To this day, whenever someone has a copy in hand at… Read the full quote
A couple of years after moving to Singapore I read Kevin Kwan's first book "Crazy Rich Asians". I've never laughed so much in my life and have been an advocate of the entire series. To this day, whenever someone has a copy in hand at the airport or in our regular store, I tell them how amazing the books area. Kevin is a genius, and his books are full of beautiful cultural insights from across the region. I can't wait for the movie!
Creativity Rules: Get Ideas Out of Your Head and into the World
by Tina Seelig
Tina Seelig "Creativity Rules" - a hop, skip and a jump through the invention cycle. Tina is amazing. The guidance helps you to get ideas out of your head and into the real world.
I am Pilgrim
by Terry Hayes
A close second favourite is "I am Pilgrim" by Terry Hayes. I was gifted this book from a close friend who was living in the Middle East. I was blown away by the intricacies, empathy and human angle of conflict. I hadn't walked in someone else's shoes like that for a very long time.
In the Company of Women: Inspiration and Advice from over 100 Makers, Artists, and Entrepreneurs
by Grace Bonney
When I founded Humanisation, a mentor recommended that I pick up Grace Bonney's "In the Company of Women". It's one of the most beautiful, inspiring books you'll read. It's a big, delicious coffee table beauty with business tales from 100 powerful women. I bring it out whenever I look for inspiration.
StrengthsFinder 2.0
by Tom Rath
If you want my favourite practical business book, go and buy yourself a copy of the Gallup StrengthsFinder. You'll get an access code to the survey in the back of the book. Years ago, my Chairman gifted the book to the entire team as a… Read the full quote
If you want my favourite practical business book, go and buy yourself a copy of the Gallup StrengthsFinder. You'll get an access code to the survey in the back of the book. Years ago, my Chairman gifted the book to the entire team as a Christmas present. I loved it because it's grounded in the theory of playing from your strengths.
Watching the English
by Kate Fox
I remember very fondly when I moved from Australia to the UK. The cultural differences were small, but there were still things I didn't understand such as why people talked about the weather or decorated bathrooms. In 2006 I bought "Watching the English" by Kate… Read the full quote
I remember very fondly when I moved from Australia to the UK. The cultural differences were small, but there were still things I didn't understand such as why people talked about the weather or decorated bathrooms. In 2006 I bought "Watching the English" by Kate Fox. It was a treasure trove of explanations about British behaviour. It certainly kicked off an enjoyable five years in the UK.
Similar reading lists
- Bogdana Butnar (3 books in common)