Sprint
How to Solve Big Problems and Test New Ideas in Just Five Days
About the book
A five-day process for solving hard problems and testing new ideas is the subject of the guide by Jake Knapp, John Zeratsky and Braden Kowitz, three design partners at Google Ventures. Knapp created the method at Google, where sprints were run on projects from Google Search to Google X. With Kowitz and Zeratsky he has since run over a hundred sprints in fields such as finance, healthcare, e-commerce and mobile. Over the five days a team works through design and prototyping, then tests its ideas with customers. The authors present it as a practical way to answer critical business questions for teams of any size, from startups and Fortune 100 firms to teachers and nonprofits.
Eric Ries named it among his top 10 business books, describing it as a proven formula for getting from an idea to a decision within five days. Cat Williams-Treloar, founder of Humanisation, called it the go-to guide, simple and full of good examples of moving fast with structure.
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This book has 3 recommendations
Eric Ries (Founder/Long-Term Stock Exchange)
A fantastic, proven formula for moving from idea to prototyping to decision making within five days, based on a process he developed while working at Google and later GV.
Javed Khatri (Co-founder & Chief Everything Officer/Kustard)
This book details the "sprint" process used at Google Ventures. We follow a similar process at Kustard to validate business ideas and to solve problems without wasting much time, money and energy. If you want to quickly validate an idea, this is a proven model and a must read.
Cat Williams-Treloar (Founder/Humanisation)
Jake Knapp, John Zeratsky & Braden Kowitz "Sprint" - the go-to guide on how to sprint. You may not follow everything to the tee, but it's simple, clean and full of great examples of how to move fast with structure.
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Jake Knapp, John Zeratsky, Braden Kowitz