About the book
Entrepreneur and consultant Dan Olsen lays out the Lean Product Process, a repeatable method for iterating toward product-market fit, as a practical way to apply Lean Startup ideas. The steps run from choosing target customers and finding needs that are poorly served, to setting a product strategy, deciding on a minimum viable product, designing its prototype and testing it with customers before iterating quickly. Olsen notes that many teams like Lean thinking in principle yet struggle to adopt it, feeling that they lack specific guidance on what to do. His experience covers UX design, product management, analytics, coding and marketing, and he refined the advice with clients including Facebook, Box and Medallia.
Kapwing co-founder Julia Enthoven said it informed her product sense and helped her make decisions about good UX.
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This book has 1 recommendation
Julia Enthoven (Co-Founder/Kapwing)
For people interested in designing or building software products: The Design of Everyday Things by Don Norman and The Lean Product Playbook by Dan Olsen. Both books have informed my product sense and helped me make decisions about great UX.
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