About the book
Grant Cardone sorts action into four degrees: no action, retreat, normal action and massive action. Most people, he argues, operate within the first three, while big goals require the fourth, which he calls the 10X Rule. He explains why people get stuck at ordinary levels of action and how to make massive action a discipline, and how to follow each step with more action. He also introduces an estimation of effort calculation for exceeding targets, challenges what he calls the time management myth, gives his reasons why some people fail and others succeed, and offers a formula for solving problems. Cardone presents extreme success as lying outside the realm of normal action.
Podcast host Mark Struczewski singles out Cardone's point that falling short of a 10X target still achieves more than falling short of a goal one tenth the size. Artimization co-founder Haris Siddique says it had a major impact on his career as a sales and marketing professional.
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This book has 2 recommendations
Haris Siddique (Co-Founder/Artimization)
I would say because it influenced me and created an imperial impact on my career path. An amazing book to read as it teaches you How to reprogram your mind in minutes to eliminate fears and phobia. Being a sales and marketing professional. I adopted many great changes in me and used some of the best techniques which are explained very well in this book by Grant Cardone.
I would definitely recommend it to everyone who wants growth. Be focused and keep fueling the fire of success with your tries and learnings!
Mark Struczewski (Host/The Mark Struczewski Podcast)
I love what Grant Cardone writes in The 10X Rule, "wouldn't coming up short on a 10X target accomplish more than coming up short on one-tenth of that goal?" In other words, he says it's better to fall short of a one million dollar goal than a $100,000 goal.
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Haris Siddique, Mark Struczewski