About the book
Kevin Kelly's forecast holds that much of the next thirty years is already set in motion by a handful of long-term technological trends. He names twelve, one per chapter: cognifying, or making everything smarter with cheap AI from the cloud; accessing services rather than owning assets; tracking, with its loss of privacy; screening, as every surface becomes a display; along with becoming, flowing, sharing, filtering, remixing, interacting, questioning and beginning. Kelly argues the forces overlap and depend on one another, and will change how people buy, work, learn and communicate. Publishers Weekly found his view optimistic and noted that he skips the likely downsides of these changes.
Marc Andreessen called it automatic reading, and Long Tail author Chris Anderson praised its insight into what happens when intelligence flows into objects as easily as electricity.
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This book has 6 recommendations
Matthieu David-Experton (CEO & Founder/Daxue Consulting)
I read The Inevitable by Kevin Kelly and it gave me a lot more perspective on the future and how I can participate in the next big changes the world is going to go through. It is both a practical and conceptual book.
Marc Goodman (Founder/Future Crimes Institute)
Recommended by Marc Goodman in "Tools of Titans".
David Welch Pogue (Columnist/Yahoo Tech)
Anyone can claim to be a prophet, a fortune-teller, or a futurist, and plenty of people do. What makes Kevin Kelly different is that he's right. In this book, you're swept along by his clear prose and unassailable arguments until it finally hits you: the technological, cultural, and societal changes he's foreseeing really are inevitable. It's like having a crystal ball, only without the risk of shattering.
Marc Andreessen (Co-Founder/Andreessen Horowitz)
Automatic must read.
Mark Frauenfelder (Co-owner/Boing Boing)
As exhilarating as the most outlandish science fiction novel, but based on very real trends. Kevin Kelly is the perfect tour guide for this life-changing future.
Chris Anderson (Author/The Long Tail)
This boook offers profound insight into what happens (soon!) when intelligence flows as easily into objects as electricity.
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Matthieu David-Experton, Marc Goodman, David Welch Pogue, Marc Andreessen, Mark Frauenfelder, Chris Anderson
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Often recommended alongside
- The Four Steps to the Epiphany by Steve Blank (2 shared recommenders)