Books Recommended by Dragoș Novac
Read the interview: Dragoș Novac
In Dragoș Novac’s words:
Then, again when I was younger, at the beginning of 2000s, Seth Godin’s Purple Cow and The Cluetrain Manifesto were two pieces of work I’d always refer to, as well as Eric Ries’ The Lean Startup, later on when I was looking at how to become a better tech entrepreneur.
5 books recommended by Dragoș Novac
The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail
Probably one such a moment [when something I read in a book helped me] was about 20 years ago when I discovered Clayton Christensen, first via his academic papers and then after he started writing his books. Innovator’s Dilemma was his first and an a-ha… Read the full quote
Probably one such a moment [when something I read in a book helped me] was about 20 years ago when I discovered Clayton Christensen, first via his academic papers and then after he started writing his books. Innovator’s Dilemma was his first and an a-ha moment for me at that time, as I started to perceive the value of creation process in a company in a different way than I thought it was like and which ultimately made me quit my corporate career and become an entrepreneur.
How Will You Measure Your Life?
by Clayton Christensen, James Allworth, Karen Dillon
Clay’s Innovator’s Dilemma was important. Also, about 10 years later, he had another which really had a profound impact on me and on my belief systems – How will you measure your life.




