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The Apology of Socrates: As Written by His Friend and Pupil, Plato
by Plato
This Is Your Brain on Music: The Science of a Human Obsession
by Daniel J. Levitin
Comic-Con and the Business of Pop Culture: What the World’s Wildest Trade Show Can Tell Us About the Future of Entertainment
by Rob Salkowitz
The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home
by Dan Ariely
McMafia: A Journey Through the Global Criminal Underworld
by Misha Glenny
The Storyteller’s Secret: From TED Speakers to Business Legends, Why Some Ideas Catch On and Others Don’t
by Carmine Gallo
The Attention Merchants: The Epic Scramble to Get Inside Our Heads
by Tim Wu
Gamify: How Gamification Motivates People to do Extraordinary Things
by Brian Birke
The Art of SEO
by Eric Enge, Rand Fishkin, Stephan Spencer, Jessie Stricchiola
Cut by Cut: Editing Your Film or Video
by Gael Chandler
Tibor Kalman, Perverse Optimist
by Peter Hall, Michael Bierut
The Compassionate Instinct: The Science of Human Goodness
by Dacher Keltner
Code Craft: The Practice of Writing Excellent Code
by David DeSteno