Ever since the first “commercial transaction” in history was made and the economy became a thing, marketing (or whatever it was called before the word got invented) has been the driving force behind our society’s expansion and evolution. Today, it’s probably the first thing you need to think about when starting a business because you can’t have a business without a market. We have plenty of marketing books recommended by entrepreneurs all over the world, so feel free to pick one.
by Neil Fiore
Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling
by Jeb Blount
by Nancy Duarte
by Ken Auletta