Books Recommended by Yaro Starak
Read the interview: Yaro Starak
In Yaro Starak’s words:
I don’t just read business biographies. I’m a huge tennis fan, so I’ve read a lot of tennis biographies: John McEnroe, Pete Sampras, Andre Agassi, Scott Draper, Rod Laver. There’s so many I’ve read over the years, Jimmy Connors, great, I love it because I love reading the “behind the scenes” stories, the more “soap opera” aspect of tennis, I guess it’s a little bit like my soap opera sometimes.
In Yaro Starak’s words:
During the early days of my life, my mother read to me the classics, like “The Hobbit”, “The Lord of the Rings”, Enid Blyton, “The Land of the Faraway Tree”, “The Narnia Chronicles”, “The Neverending Story” . All these books were really important to me as a kid and they became just as important to me as an adult because I read through most of them again, for example (obviously) The Lord of the Rings and The Hobbit and also The Narnia Chronicles. Went through all of those again and got something powerful out of them because you don’t realise as a child what kind of maybe more spiritual or religious or conceptual or psychological or philosophical messages are hidden within the stories, that you just can’t see them as a child, so it was really great to see them as an adult and take away that extra layer from those kind of books.
In Yaro Starak’s words:
The Amazon book comes out, the Google book comes out and then the AirBnB book came out and the Uber story came out, so whatever company is new or a big hit will eventually get their bio. That’s always excites me and I do enjoy those.
41 books recommended by Yaro Starak
Rich Dad Poor Dad
by Robert Kiyosaki, Sharon Lechter
Rich Dad Poor Dad teaches you how to identify where you should be spending your time and investing based on your strengths and your passions not just because, for example, your parents are buying property, so you get into property, which is something I did… Read the full quote
Rich Dad Poor Dad teaches you how to identify where you should be spending your time and investing based on your strengths and your passions not just because, for example, your parents are buying property, so you get into property, which is something I did and I didn’t really care about it so I didn’t really do super well with it.
Sapiens: A Brief History of Humankind
And then, the best recommendation for me this year was “Sapiens” which was recommended I think 2 years ago by Bill Gates and Mark Zuckerberg and that was really enjoyable, I loved “Sapiens” by Yuval Harari.
Shoe Dog: A Memoir by the Creator of Nike
by Phil Knight
Michael Jordan and Phil Knight, the Nike founder, two different biographies, those were great. See, Michael Jordan’s was really really quite good and doesn’t seem to get talked about as much but it’s nice and solid.
Steve Jobs
I love really detailed biographies, the thick ones, like the Arnold Schwarzenegger one and also Steve Jobs, the one done a few years ago was nice and solid really goes into the details, I love those. They’ve always been really impactful, whether it’s an entrepreneur… Read the full quote
I love really detailed biographies, the thick ones, like the Arnold Schwarzenegger one and also Steve Jobs, the one done a few years ago was nice and solid really goes into the details, I love those. They’ve always been really impactful, whether it’s an entrepreneur or an athlete or a well-known celebrity or expert or historical figure, those biographies have had a big impact on me as well and just enjoyable to listen to.
The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It
“The E-Myth” was big for me in my early days by Michael Gerber because it showed me how you can build a business that runs without you. That was one my main important criteria back then and still today, really – it was to find… Read the full quote
“The E-Myth” was big for me in my early days by Michael Gerber because it showed me how you can build a business that runs without you. That was one my main important criteria back then and still today, really – it was to find a way not just to create a business that’s a job, I didn’t want a job in the first place. I didn’t want a business that would become a job either, so I needed to make sure I’d build something that would ultimately function (at least) almost completely without me or as close as I could get to it. So, “The E-Myth” really helped ram home those kind of ideas.
Think and Grow Rich
I know some of the most early books that were impactful for me were the obvious, like “Think and Grow Rich” from Napoleon Hill.
Losing My Virginity
Richard Branson, another guy with his second bio came out just recently, sort of like the part II of his life, the next 20 years. I grabbed that because his bio… I should actually go back and answer your first and second question about biggest… Read the full quote
Richard Branson, another guy with his second bio came out just recently, sort of like the part II of his life, the next 20 years. I grabbed that because his bio… I should actually go back and answer your first and second question about biggest impact and “Losing My Virginity” by Richard Branson was a huge one back in the late 90s for me, more about big thinking. The guy is crazy and I would never even consider replicating his lifestyle or life choices, but in terms of big thinking business, he doesn’t go small, he goes big with everything he does so I love to read his stories. And he can get into multiple industries, he can get into planes, he can get into health clubs, he can get into music, he gets into space. He doesn’t do anything by ___________ so I really enjoyed his second (part II) biography which I think is called “Finding My Virginity”. Great audiobook! Richard read it out too so a lot of fun.
The Foundation
by Isaac Asimov
Then I got into sci-fi and I’ve always sort of loved the space-opera genre probably more than anything else so Isaac Asimov has been huge, I actually only read that in the last 5, 10 years, his entire Foundation series. I went through those from… Read the full quote
Then I got into sci-fi and I’ve always sort of loved the space-opera genre probably more than anything else so Isaac Asimov has been huge, I actually only read that in the last 5, 10 years, his entire Foundation series. I went through those from start to finish and they were quite amazing, so easy to read but also big ideas in there. So they were huge in terms of leaving a mark.
The Richest Man in Babylon
You get this one idea about your finances that you take forward like Richest Man in Babylon – you know, save 10% of your money every year and make sure it grows 10% every year, and that’s how you can become wealthy long-term, because of compounding – a simple idea.
MONEY Master the Game: 7 Simple Steps to Financial Freedom
by Tony Robbins
I know about Ray Dalio because he was mentioned in Tony Robbins’ book “Money Master the Game”, the book I went through a couple of years ago, another finance book, a great one. And Tony really gave a lot of props to Ray Dalio so… Read the full quote
I know about Ray Dalio because he was mentioned in Tony Robbins’ book “Money Master the Game”, the book I went through a couple of years ago, another finance book, a great one. And Tony really gave a lot of props to Ray Dalio so when his book came out and all these other people made me aware of it, I downloaded the audiobook as well, so that’s by far the most common way.
Total Recall
I love really detailed biographies, the thick ones, like the Arnold Schwarzenegger one and also Steve Jobs, the one done a few years ago was nice and solid really goes into the details, I love those. They’ve always been really impactful, whether it’s an entrepreneur… Read the full quote
I love really detailed biographies, the thick ones, like the Arnold Schwarzenegger one and also Steve Jobs, the one done a few years ago was nice and solid really goes into the details, I love those. They’ve always been really impactful, whether it’s an entrepreneur or an athlete or a well-known celebrity or expert or historical figure, those biographies have had a big impact on me as well and just enjoyable to listen to.
Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time
There were also more traditional books or businesses I read about, like the biography of Starbucks. It’s really more the biography of the CEO, Howard Schultz, a lot about him growing the Starbucks brand. Since I spent a lot of time writing in Starbucks cafés, that was an important company to me.
The Autobiography of Benjamin Franklin
Benjamin Franklin, his own biography was quite impressive even though it’s a little bit old in style.
The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies
by Chet Holmes
I’ve just been wrapping up a book by Chet Holmes “The Ultimate Sales Machine”. He was a really well known and very respected sales and marketing guy, especially for sales and sales is not my strong point so the book, on some levels, has been a reminder of what is important in sales.
Conversations With God
I’m always going through Neale Donald Walsch’s series called “Conversations with God”. He’s got 9 books in his dialogue series; I’m always going through one of them. I love “Conversations with God” from Neale Donald Walsch.
Finding My Virginity: The New Autobiography
Richard Branson, another guy with his second bio came out just recently, sort of like the part II of his life, the next 20 years. I grabbed that because his bio… I should actually go back and answer your first and second question about biggest… Read the full quote
Richard Branson, another guy with his second bio came out just recently, sort of like the part II of his life, the next 20 years. I grabbed that because his bio… I should actually go back and answer your first and second question about biggest impact and “Losing My Virginity” by Richard Branson was a huge one back in the late 90s for me, more about big thinking. The guy is crazy and I would never even consider replicating his lifestyle or life choices, but in terms of big thinking business, he doesn’t go small, he goes big with everything he does so I love to read his stories. And he can get into multiple industries, he can get into planes, he can get into health clubs, he can get into music, he gets into space. He doesn’t do anything by ___________ so I really enjoyed his second (part II) biography which I think is called “Finding My Virginity”. Great audiobook! Richard read it out too so a lot of fun.
Unstoppable: My Life So Far
Maria Sharapova, I have to add her to the list of tennis biographies I’ve read.
50 Great e-Businesses and the Minds Behind Them
There is this great book in Australia called “50 Great e-Businesses and the Minds Behind Them”. It just had these short stories behind some of the websites I knew about, like realestate.com.au which is a big real-estate website in Australia and it talked about how that was founded and how a bunch of other sites were founded.
All the Rave: The Rise and Fall of Shawn Fanning’s Napster
by Joseph Menn
Lots of other stories. Like, I read the Hershey story, how Hershey’s got started. I read the Cadbury story about the Cadbury chocolates got started. As you can see, there’s a bit of a trend here: coffee and chocolate with Starbucks. I read about how Napster got started and crashed and burned.
Cadbury’s Purple Reign: The Story Behind Chocolate’s Best-Loved Brand
by John Bradley
Lots of other stories. Like, I read the Hershey story, how Hershey’s got started. I read the Cadbury story about the Cadbury chocolates got started. As you can see, there’s a bit of a trend here: coffee and chocolate with Starbucks.
Hershey: Milton S. Hershey’s Extraordinary Life of Wealth, Empire, and Utopian Dreams
Lots of other stories. Like, I read the Hershey story, how Hershey’s got started. I read the Cadbury story about the Cadbury chocolates got started. As you can see, there’s a bit of a trend here: coffee and chocolate with Starbucks.
Living the 80/20 Way: Work Less, Worry Less, Succeed More, Enjoy More
by Richard Koch
Other books that came along that were important to me, one of the really important ones was “Living the 80/20 Way”, by Richard Koch that became a really important foundation principle long before guys like Tim Ferriss started to make it mainstream as well, so… Read the full quote
Other books that came along that were important to me, one of the really important ones was “Living the 80/20 Way”, by Richard Koch that became a really important foundation principle long before guys like Tim Ferriss started to make it mainstream as well, so that book had a huge impact, I wrote an article on my blog about it in the first year of my blog and it’s something that’s been part of my life in all my businesses since then so that’s a huge one.
Michael Jordan: The Life
Michael Jordan and Phil Knight, the Nike founder, two different biographies, those were great. See, Michael Jordan’s was really really quite good and doesn’t seem to get talked about as much but it’s nice and solid.
Perfect Is Boring: 10 Things My Crazy, Fierce Mama Taught Me About Beauty, Booty, and Being a Boss
To tell you that I downloaded a Tyra Banks book surprises me but I really enjoyed the interview and Tyra was a lot of fun and I thought it would come through really well in the audiobook which it did, because Tyra and her mother actually read the audiobook.
The Google Story: Inside the Hottest Business, Media, and Technology Success of Our Time
by David A. Vise, Mark Malseed
Certainly, hearing how Google started. It was called “The Google Story”, can’t remember the authors of that one. It’s quite an old book now, would probably need to be updated.
The One Minute Millionaire
by Mark Victor Hansen, Robert Allen
What I love about it: it was written as two books, so on the left side of the pages was a story and on the right side was the kind of “how to steps” that you can learn from the story, so you could kind… Read the full quote
What I love about it: it was written as two books, so on the left side of the pages was a story and on the right side was the kind of “how to steps” that you can learn from the story, so you could kind of read it both at the same time or read one that the other.
You get the narrative and you get the how-to, so that was clever, sort of a smart way to make a book, but why I found it so powerful it was a book that I actually saw someone reading on the streets once. They were sitting in the coffee shop and they had the book and I went up to them and asked hey, I’m reading this book too and I’m curious (this person was a bit older than me, probably in their 30s while I was in my 20s) and I asked, I just talked to them about 5 minutes and I asked about the book and asked :so, are you actually a millionaire now?” and they said “Actually, I am” and I wasn’t, I was still struggling to make money at the time.
The Perfect Store: Inside eBay
by Adam Cohen
I love hearing “behind the scenes” stories of what would eventually become very large companies that started as really small ideas in the mind of an individual, for example: hearing how EBay started by Pierre Omidyar. He built the website because he wanted to help his girlfriend sell PEZ toys online and that turned into this huge business.
Similar reading lists
- Irina Botnari (5 books in common)
- Ola Olusoga (3 books in common)
- Robert Hajnal (3 books in common)
- Alan Pierce (3 books in common)
- Mark Moses (3 books in common)
- Florian Hubner (3 books in common)








































