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Best Restaurant Books: 24 Picks Recommended by CEOs
The Underground Culinary Tour by Damian Mogavero leads this list, showing how top restaurateurs now use data to shape menus, wine lists and server training. Kitchen Confidential by Anthony Bourdain takes readers inside high-end kitchens and explains how restaurants actually make their money, and Fast Food Nation by Eric Schlosser investigates the fast food chains, from their founders to the meatpacking plants that supply them.
The list is for restaurant owners, managers and chefs, and for anyone weighing whether to open a place of their own. Its core books include practical manuals on opening, staffing and training from Douglas Robert Brown, Roger Fields and the Culinary Institute of America, hospitality philosophies from Danny Meyer, Will Guidara and Jon Taffer, memoirs by Gordon Ramsay, Alice Waters and Joe Bastianich, and the story of In-N-Out Burger.
Also worth reading are related books that come at the trade from the side: the Starbucks story, a guide to Japanese cocktail technique, Tim Ferriss on learning to cook, food psychology on how plates and packaging steer eating, a food critic’s life list of great dishes, a boutique hotel turnaround, and accounts of low-paid kitchen and restaurant work by George Orwell and Barbara Ehrenreich.
We ranked these 24 books by how many of the 1,088 founders, CEOs and leaders on The CEO Library recommend them: first the 16 books mainly about restaurants, then 8 related books under Also worth reading.
1. The Underground Culinary Tour: How the New Metrics of Today’s Top Restaurants Are Transforming How America Eats
by Damian Mogavero, Joseph D'Agnese
Recommended by 9 leaders, including Tom Colicchio, Gary Loveman and Jean Georges Vongerichten
Damian Mogavero, whose software company pairs chefs with programmers, shows restaurateurs using data to decide recipes, wine and beer lists, plating and server training, and brings readers along on his invitation-only tour for top chefs. Daniel Boulud credits those insights with helping him run his restaurants better.
2. Kitchen Confidential
Recommended by 3 leaders: Jason Kottke, Catalina Penciu and Nicole Baldinu
In Anthony Bourdain’s telling, top restaurant kitchens are hot, dangerous places full of misfits; he also explains where restaurants make their money and which orders diners should avoid. Nicole Baldinu calls it a raw window into the culinary world and into what real work ethic looks like.
3. Fast Food Nation: The Dark Side of the All-American Meal
Recommended by 2 leaders: Richard Branson and Antonio Eram
Eric Schlosser investigates the fast food business, from its California pioneers such as the McDonald brothers and Carl Karcher to the minimum-wage crews behind the counter, then follows its supply chain into flavor labs, cattle ranches and meatpacking. Richard Branson puts it on his lifetime reading list.
4. Setting the Table: The Transforming Power of Hospitality in Business
by Danny Meyer
Recommended by 2 leaders: Ramit Sethi and Noah Kagan
Danny Meyer, who opened Union Square Cafe at twenty-seven, explains enlightened hospitality, which puts employees first, then guests, community, suppliers and investors, and holds that hospitality is something done for a guest rather than to one. Ramit Sethi and Noah Kagan both recommend it.
5. Raise the Bar: An Action-Based Method for Maximum Customer Reactions
by Jon Taffer
Recommended by 3 leaders: Chuck Rogers, Nick Shepherd and Jesse Waits
Jon Taffer, who has rescued many failing bars and restaurants, lays out Reaction Management, the method he uses to rebuild a venue around the reactions it creates in its guests. Carlson Restaurants chief Nick Shepherd calls it a practical guide to what makes a bar great.
6. The Heart of Hospitality: Great Hotel and Restaurant Leaders Share Their Secrets
Recommended by 3 leaders: Seth Godin, Sara Kearney and Rupesh Patel
Customer service writer Micah Solomon interviewed owners, general managers and chefs at leading hotels and restaurants, from Four Seasons and Ritz-Carlton to Union Square Hospitality Group, to show how they build guest experiences for every generation. Seth Godin argues that sooner or later every business is in hospitality.
7. In-N-Out Burger: A Behind-the-Counter Look at the Fast-Food Chain That Breaks All the Rules
by Stacy Perman
Recommended by 1 leader: Richard Branson
Stacy Perman follows the Snyder family’s burger stand from a tiny postwar shack to a California chain that refuses to franchise or sell, putting quality, customers and staff ahead of fast growth, and covers the family feud and lawsuit that nearly broke it. Richard Branson lists it.
8. What Could Possibly Go Right?
by Danny Meyer
Recommended by 1 leader: Adam Grant
Danny Meyer starts with the shame of closing Tabla and explains how he carried his hospitality culture from eleven restaurants and one Shake Shack kiosk to hundreds of businesses. Adam Grant calls it a warm, wise guide to building cultures where people do their best.
9. Coming to My Senses: The Making of a Counterculture Cook
by Alice Waters
Recommended by 1 leader: Catalina Penciu
Alice Waters traces her path from a repressive suburban childhood to 1960s Berkeley and to 1971, when at twenty-seven she opened the small French restaurant that became Chez Panisse, shaped by a bohemian circle’s ideas about food, politics and design. Catalina Penciu recommends it.
10. Humble Pie
Recommended by 1 leader: Gary Bury
Gordon Ramsay moves from a violent childhood and a football career ended by injury to his training in London and Paris, how a restaurant kitchen really runs and the growth of his Michelin-starred restaurants. Gary Bury took from it the idea of raising profit by one extra pound per customer.
11. Remarkable Service: A Guide to Winning and Keeping Customers for Servers, Managers, and Restaurant Owners
by The Culinary Institute of America
Recommended by 1 leader: Chuck Rogers
The Culinary Institute of America treats consistent service as the way a restaurant stands out, covering hiring and training staff, greeting guests at the door, modern table service, handling money and recovering when things go wrong. Chuck Rogers tries to get every one of his employees to read it.
12. Restaurant Man
Recommended by 1 leader: Kai Yeo
Joe Bastianich tells how he went from his parents’ neighborhood eatery in Queens to a restaurant empire built with chef partners, his mother Lidia among them. Kai Yeo took from it the rule that being consistently good for decades beats a trendy opening that fizzles out in months.
13. The Encyclopedia Of Restaurant Training: A Complete Ready-to-Use Training Program for All Positions in the Food Service Industry
Recommended by 1 leader: Chuck Rogers
Douglas Robert Brown supplies a training program for every restaurant job: how to build staff training and train the trainers, job descriptions and skills for each role, and checklists, forms and tests. Chuck Rogers pairs it with the handbook but warns that not every routine suits every restaurant.
14. The Restaurant Manager’s Handbook
Recommended by 1 leader: Chuck Rogers
Douglas Robert Brown’s handbook covers opening and running a restaurant, including staff hiring and training, menus, the bar, catering, marketing, accounting and budgets, with later editions adding franchising and preparing to sell. Chuck Rogers calls it the bible of the trade and suggests owning both print and Kindle copies.
15. Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect
by Will Guidara
Recommended by 1 leader: Sam Parr
Will Guidara took over Eleven Madison Park at twenty-six and, through a real partnership between kitchen and dining room and gestures far beyond what guests expected, made it the world’s top-ranked restaurant. Sam Parr calls it the best business book he has read in years.
16. Restaurant Success by the Numbers: A Money-Guy’s Guide to Opening the Next New Hot Spot
by Roger Fields
Recommended by 1 leader: Grégoire Jacquet
Roger Fields, a finance man turned restaurant owner and consultant, walks through opening a place and surviving year one, from location, concept and menu to staffing and ambiance with profit first. Grégoire Jacquet, a veteran owner, says Fields showed him how much there was still to know.
Also worth reading
17. Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time
Recommended by 3 leaders: Mohnish Pabrai, Yaro Starak and Jilliene Helman
Mainly a company history: Howard Schultz tells how a single Seattle store, inspired by the coffee bars of Italy, grew into a global chain, with lessons on valuing employees as much as profit. Mohnish Pabrai calls it a good account of the Starbucks story.
18. Down and Out in Paris and London
Recommended by 2 leaders: Jordan B. Peterson and David Kramaley
George Orwell’s account of destitution in two cities is mainly about life on the margins, but its Paris half follows his time washing dishes in restaurant kitchens and a grim hotel. David Kramaley says it changed the way he sees the world.
19. Nickel and Dimed: On (Not) Getting By in America
Recommended by 2 leaders: Angela Pham and Leah Lizarondo
Barbara Ehrenreich’s report is mainly about whether anyone can live on $6 an hour, but her stint as a waitress, alongside other low-paid jobs, shows that no such work is truly unskilled. Angela Pham argues that empathetic business leaders need its perspective.
20. The 4-Hour Chef: The Simple Path to Cooking Like a Pro, Learning Anything, and Living the Good Life
by Tim Ferriss
Recommended by 2 leaders: Cristina Riesen and Marin Gerov
Tim Ferriss writes a cookbook for people who do not buy cookbooks, mainly a method for learning any skill fast, with sections on kitchen basics, foraging and food science and tips from chefs and sommeliers. Marin Gerov recommends it.
21. Cocktail Techniques
by Kazuo Uyeda
Recommended by 1 leader: Joshua Skenes
Kazuo Uyeda, an internationally known bartender, sets out the Japanese approach to mixing cocktails in the first English edition of his guide, a bar craft book rather than a business one. Joshua Skenes, owner of the Saison restaurant, names it the book he gives or recommends most.
22. Mindless Eating: Why We Eat More Than We Think
Recommended by 1 leader: Noah Kagan
Food psychologist Brian Wansink is mainly concerned with why people overeat, but his experiments on plate size, brand names, packaging, music and room color, and the hidden persuaders restaurants rely on, show how a dining room shapes appetite. Noah Kagan lists it among books that changed his life.
23. 1,000 Foods To Eat Before You Die: A Food Lover’s Life List
Recommended by 1 leader: Nassim Nicholas Taleb
Former New York Times restaurant critic Mimi Sheraton compiles the dishes, ingredients and restaurants she rates best in the world, from Peruvian and Senegalese food to dinner at Alinea, a food lover’s guide more than a business book. Nassim Nicholas Taleb calls her the most experienced food critic alive.
24. Peak: How Great Companies Get Their Mojo from Maslow
by Chip Conley
Recommended by 1 leader: Tony Hsieh
Mainly a hotel story: Chip Conley used Maslow’s hierarchy of needs to rebuild his boutique hotel company after the post-9/11 slump, applying it to what employees, customers and investors each need. Tony Hsieh calls it an operating manual for life.
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